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Articles

• Getting a Color Xerox Printer FREE
• Kodak Photo University CD misses the mark
• FEEDBACK about the Photo University CD
• Making Photo CDs that stand out
• Online Photofinishing, step by step
• Who are the "Great Thinkers" of the Photo Industry?
• Konica and Minolta Merger Heralds Changes in Industry
• Go Digital or Go Out of Business

• Log Books: Bringing Order out of Chaos 

• If you teach them, they will come - tools that can turn you into a better speaker or educator, and help you make more money
• Dixie Division Meeting in Biloxi
• Agfa Success Seminars with William J. McCurry
• How I sell more digital cameras with a prize-winning CD book
• Getting your share of the digital imaging pie

• Sell more prints from digital cameras with low-cost marketing ideas

• Marketing Newsletters from McCurry Associates

• Make money from E-Bay without ever making a sale

• SPAM can be good for you - e-marketing for the specialty dealer

• Screen Savers as a selling tool

• Flatter your Customers with a Photo of the Month Program
• Christmas in July - ultra-targeted direct mail 

• Making Point of Purchase Displays
• Making better signs
• How many pictures fit on a memory card?
• Step Up to Better Sales (more about in-store signage)
• Best Selling Tips from a variety of photo specialty retailers - add your own! 
• How big is a digital file? Our simple demonstration makes selling digital cameras easier. 
• Notes from Down Under - Phil Gresham's FotoFast shares samples of great in-store graphics

• Fire-sale prices for TV, radio and billboards 

• Passport photos as a profit center  
• Semi-Custom Framing
• Passport and ID Photos
• Video Transfers
• Specialty Gifts From Outlab Sources

• Internet Forums and User Groups for Specialty Dealers and Labs

• Where to get Instruction Books

• History of the Specialty Camera Store

• The Specialty Store of the Future 3/1/98

• Building a Specialty Camera Store from Scratch - follow us from D-Day minus 60

• Two Years Later - an update on Opening a Camera Store From Scratch 11/8/01

• Moving the store

• Clean up your countertop with this garage for your credit card terminal

• The $4,000 Digital Imaging Station: build it yourself updated 11/4/98

• Create your own digital imaging center for about $2000

• Digital Memory Card Readers help us make more money by importing customer digital files into our digital imaging station. 2/25/99

• $100 Investment lets us make stills from videos, movies
• Reading Mac files on a PC

• Red Eyes are Gone with Photoshop
• You'll wonder where the yellow went…a Photoshop tip

• Kaleidoscopic Images with Photoshop

• Greeting Cards without the Attachment 3/24/98
• The Best Book about Photoshop for Our Industry

• What to check when the customer's camera won't work
• Understanding f-stops, shutter speeds and exposure - it's easier than you think to teach your customers!
• Smaller batteries may do customers no good 5/22/98
• Faster films mean happier customers, more salable prints
• APS: everything you wanted to know, but were afraid to ask
• Polaroid films, and the Kodak Instant Camera (RIP)
• After the Pentax K-1000 - what next? 4/29/98
• Film for 35mm and other sizes
• Bulbs for projectors, enlargers and studio lighting
• Flash units for 35mm cameras: What fits what
• Batteries: where they are hidden, idiosyncracies
• Lenses for 35mm cameras: What fits what
• Maxxum Cameras with non-AF lenses
• My camera doesn't work: What to say to the customer who's standing in front of you
• Darkroom: how to convince your customers that you know more about it than their teacher!
• Video Tape Formats: selling the right size
• Memory Cards - what fits what 

Limited license: all articles in this section are copyright 2000-2006 by Chris Lydle. Registered Members of P/INN are granted one-time permission to copy any information for in-house use only