BUY ALL COPIES YOU CAN OF FRIDAY JAN 21 USA TODAY

Superb article on Page D1 (front page of Life Section) tells customers why they should print pictures and why they should "use a professional lab to make prints. Home made prints generally fade . . ."

Have this story plastered all over your store - let USA Today tell your story to your customers.

Special thanks for Gary Pageau of PMA and to Dr Kenneth Condrell of picturesmatter.com and Jim Leibrock of picturesmatter.com for their words of wisdom to the USA Today reporter.

Smart retailers will have this framed and put in their stores for years to come. . .